(Kilt Fridays at adRise) We just released our first White Paper along with a PR for “The Connected TV Market Report”. There’s lots of fun facts about what viewers are doing on CTV devices. What Read more…
We know Connected TV platforms and the OEMs behind each TV platform. We think of them as a familial members, each with their own positives and a few blemishes here and there. After spending thousands of Read more…
There’s been a lot of talk about social TV apps and how it will revolutionize the viewing experience of those watching TV, expand advertising opportunities, and generally be a good thing for content owners. It’ll Read more…
All this talk about Connected TV apps requires me to show one that’s out in the wild. Here’s a Roku app built for Anyclip, which shows clips of Hollywood films. It’s an SD recording but Read more…
This may be shocking but people are watching a lot of TV shows and films on Connected TV platforms. After all, they’re TVs. This data point however may get lost in all the hoopla about Read more…
Showing video ads on Connected TVs is really easy. Actually, that’s completely untrue. Ad SDKs enable video ads to be targeted and delivered properly. To build ad SDKs for the fragmented Connected TV platforms is Read more…
adRise only launched in the fall of 2011 and we only started to distribute our content partners in December 2011. Since then, we’ve signed a number of content partners including Starz, The Bold & The Read more…